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Middleton Zoning Board denies request for 40-foot Lexus monument sign
Summary
The Middleton Zoning Board of Appeals voted 5–1 on Dec. 17 to deny a variance for a 40-foot, two-sided Lexus monument sign off Airport Road, citing insufficient hardship and neighborhood impacts; neighbors raised concerns about light, visibility and precedent.
The Middleton Zoning Board of Appeals voted 5–1 on Dec. 17 to deny a request from John Bergstrom, owner of the Lexus dealership in Middleton, to install a 40-foot, two-sided monument sign along Airport Road.
Bergstrom asked the board for a variance from the city's sign ordinance to erect a sign the application described as about 100 square feet in area, far larger than the ordinance's 6-foot height and 36-square-foot size limit. The board's staff packet cited ordinance sections 22-11-1(a), 22-31(g) and 22-33-4(a) as the provisions that the proposed sign would not meet.
The applicant told the board the dealership sits below the highway and that existing building signage is not visible to passing traffic, creating a business hardship. "It's a significant hardship,"…
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