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Sony Honda Mobility previews Fila 1 in Torrance, pledges wildfire donations

December 31, 2025 | Torrance City, Los Angeles County, California


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Sony Honda Mobility previews Fila 1 in Torrance, pledges wildfire donations
Sony Honda Mobility held a two-day preview of its new Fila 1 electric vehicle in Torrance, California, and company representatives said they will donate money and participate in LA Fire Aid to support residents and first responders affected by the January wildfires.

The company's representative, Yamaguchi, said the Fila 1 was unveiled at the Consumer Electronics Show and noted the company's ties to the Los Angeles community: "We are part of the Los Angeles community, and some of the employees are affected directly and indirectly for the wildfire. We made a decision to put our car and also fully donate money to the community to support the wildfire related people and also the fire department." The segment also noted Sony Honda Mobility's plan to participate at the LA Fire Aid concert on Thursday, January 30 in Inglewood.

City manager Grama Shapparian said Torrance staff worked to help the company meet critical timelines and that bringing businesses like Sony Honda Mobility is a priority. "City manager Grama Shapparian says his staff is doing everything they can to bring more businesses like Sony Honda Mobility Torrance," the video states.

The city's communications piece positioned the preview as an economic development win, saying Torrance's location, safety and proximity to freeways make the city attractive to Japanese and other international firms. The segment directed viewers to torranceca.gov/whytorrance for more information.

The video did not report a formal agreement, employment figures related to Sony Honda Mobility in Torrance, or specific donation amounts; those details were not specified in the segment. The company's participation in LA Fire Aid was presented as an upcoming (Jan. 30) public event rather than a city-contracted obligation.

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