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Eden Lawnmower celebrates decades of service as shop expands offerings for winter season

December 31, 2025 | Rockingham County, Virginia


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Eden Lawnmower celebrates decades of service as shop expands offerings for winter season
Ken White, an economic-development representative for the city of Eden, introduced Joey White and Dolly of Eden Lawnmower on the Chamber's Connect segment, spotlighting a long-running local business that owners said is rooted in family and service. "It originally started in 1967. It's been, part of our family, since 1977," Joey White said, tracing the shop's history and its move to the current Aiken Road location in 1988.

The owners described a shift from a narrow lawnmower focus to a broader outdoor-equipment business. "We now have Yanmar, Stinger, Toro, and Steel," Dolly said, listing brands. The store carries tractors, UTVs and handheld equipment, and provides and emphasizes in-house service: "If we can't service it, we don't wanna sell it," Joey said, underscoring repair capacity, parts support and delivery options.

Owners said the business is positioning to meet seasonal demand and community needs. They plan to offer Christmas trees again this year, with trees arriving November 21 and a goal to sell through mid-December while also participating in WinterFest with wreaths and greeneries. Operating hours given on air were 8 a.m. to 5 p.m. Monday through Friday, 9 a.m. to noon Saturdays with extended hours during the tree season; contact details included edenlawnmower.com and (336) 623-3902.

Beyond retail, the shop frames itself as a community employer and informal workforce partner. Joey White described customers that include landscapers, municipalities and colleges, and said the business wants to "grow careers for other individuals as well," pointing to trade-school and community college partnerships as sources of trained staff. The owners also said they have a second location on Van Buren for larger equipment storage, acquired for additional warehouse capacity.

For shoppers and community members, the owners encouraged patronage and local support: "We're here to be a supporting member of this community," Joey said. The segment closed with the hosts promoting WinterFest and seasonal offerings.

The station segment served as a business profile and promotional feature rather than a regulatory or policy discussion; no formal actions or public-agency decisions were taken in the broadcast.

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