The Cedar Falls City Council on Jan. 5 approved a recruitment brochure for the city administrator position after asking the city’s consultant to revise language describing the "ideal candidate." Councilors asked that phrasing implying the administrator is an employee and subject to being "hired and fired" be softened and that one sentence about equal treatment of council members be removed.

The adjustments followed concerns raised by Councilor Hawbaker, who said language in the "ideal candidate" section could be off‑putting to applicants. The council voted to approve the brochure with the edits and directed staff and the consultant to finalize grammatical corrections before publication.

Councilors also questioned the salary range listed in the brochure. The council discussed a consultant market study that compared city administrator salaries across similar Midwestern cities, focusing on Iowa, Illinois and parts of Minnesota. The study, and the city’s internal benchmarking, produced a recommended range of about $220,000 to $260,000 and a median/average around $230,000. The mayor and several councilors said that range is intended to reflect market rates and to attract mid‑ to senior‑level candidates who can lead large projects and public‑private partnerships.

Councilor Nagel asked for detail on how the salary range was derived; staff said the consultant’s comparisons and local pay grades and housing market were factors and that additional documentation would be provided to council members who requested it. Councilor Hawbaker and others said they preferred approving the brochure with the agreed wording changes without delaying the recruitment to a later meeting.

The council approved the resolution recommending the brochure with those edits and to publish the recruitment materials, with staff to circulate the underlying compensation comparisons to council members.

The action moves the recruitment process forward; staff said they will finalize the brochure text and distribute the consultant’s compensation detail to council members.