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Board debates digital-signage plan from TCTV and whether $200,000 earmark can be used
Summary
TCTV director Steve Castle presented a plan for roadside and interior digital signage, saying it could generate revenue. The Select Board asked the town administrator to research whether a $200,000 economic-development earmark (ARPA/CSSRF) remains available and to return with a funding plan.
Steve Castle, director of the Town of Templeton’s public-access channel TCTV, told the Select Board on Jan. 5 that digital signage could modernize town messaging and generate revenue for the station. Castle said a single LED monument sign for Town Hall, as previously spec’d, could cost roughly $40,000–$50,000 and that a payback period of two to three years was achievable if advertising and sponsorships were structured appropriately. “We need these revenue streams. Without them, I don't think we can make it,” he said.
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