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Sophie Maxwell Building opens at Potrero Power Station site; city, developer and nonprofits mark workforce housing milestone

San Francisco Municipal Transportation Agency Board of Directors · October 21, 2025
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Summary

Associate Capital and city officials celebrated the opening of the Sophie Maxwell Building, a 100% essential workforce housing project at the Potrero Power Station site, with 105 units and six families from the Homeless Prenatal Program among the first residents; speakers emphasized partnerships, neighborhood revitalization and supportive services.

Associate Capital and city leaders marked the opening of the Sophie Maxwell Building at the redeveloped Potrero Power Station site.

Enrique Landa, managing partner at Associate Capital, described the project as "a moment of opportunity" and said the building represents missing-middle workforce housing the city had long sought. "In about two weeks, 105 San Franciscans will call this place home," Landa said.

Mayor Mary Lurie, speaking for…

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