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Jefferson tourism board accepts minutes, records resignation and approves NETTC flag purchase
Summary
The tourism board accepted prior minutes, noted the resignation of Missy Baltimore effective 01/08/2026, heard hiring and contract updates and approved funding for a new Northeast Texas Tourism Council flag to represent member cities at events.
At its meeting, the Jefferson tourism board accepted minutes from the previous meeting, recorded a written resignation from board member Missy Baltimore effective Jan. 8, 2026, and approved purchasing a new regional flag for Northeast Texas Tourism Council (NETTC) events.
The chair read an email resignation from Missy Baltimore, who thanked the board for the opportunity to serve and said her resignation was effective 01/08/2026. The chair expressed appreciation for Baltimore’s service and asked members to keep her in their prayers.
The board reviewed routine financial materials and accepted the revenue and expense report as presented. Members discussed the status of a broadcast contract with KTAL: the chair reported she had sent a formal letter to cancel that contract and is awaiting KTAL’s confirmation of the contract end date. The board discussed alternative broadcast or digital partners, including a Shreveport sister-station (KSLA), and agency staff said other digital placements could provide similar or better return on the advertising budget.
On procurement, the board considered a Northeast Texas Tourism Council proposal to produce new regional flags and a motion to approve money for the NETTC flag was made and seconded; the chair called for a vote and members voted in favor. The cost-per-entity figure appeared on the materials that the presenter read aloud during discussion.
The board also received a staffing update: applications have been reviewed and interviews were expected to start next week. The building contract remains on hold and board members discussed possibly forwarding documents to a new lawyer in Austin for review.
The meeting concluded after routine business and a motion to adjourn passed.
Next steps: board members will follow up on KTAL’s contract-end confirmation, and volunteers will be sought to attend the NETTC meeting in Kilgore on the 21st to pick up new NETTC guides and represent Jefferson.
