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Beloit explores Skycarp branding on Mill Street water tower as part of repainting
Beloit City Council · January 6, 2026
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Summary
As part of a DNR-required repaint of the Mill Street water tower, the city authorized continued talks with the Skycarp organization about branding the tower; staff said any design and cost-sharing agreement would require licensing and competitive bidding.
City staff told the council the Mill Street water tower must be repainted by the end of the year to meet DNR requirements and sought authorization to continue discussions with the Skycarp organization about painting and branding the structure.
City staff said the repainting…
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