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Montezuma County consultants urge survey, transparency as prelude to 2026 sales-tax ballot effort
Summary
Consultants from Magellan Strategies recommended starting with a public survey and clear, department-specific messaging before asking voters to approve a sales-tax increase in 2026; commissioners suggested 1% as a baseline and asked staff to assemble current financial data.
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Magellan Strategies told the Montezuma County Board of County Commissioners on Monday that the county should begin with survey research and thorough public education before placing a sales-tax question on the 2026 ballot.
"We assume this call was gonna be a work session," David Flaherty of Magellan Strategies said, describing the goal as "to think through revenue needs, and potential ballot measures for 2026." He said the firm would prepare a written proposal, starting with a survey that would "drive everything — strategy and size and scope of community engagement."
County commissioners and consultants discussed possible revenue streams, messaging and past local efforts. One commissioner said a 1% sales-tax would be a reasonable minimum and suggested splitting proceeds roughly 50/50 between Road & Bridge and the sheriff's office; Flaherty cautioned that, even if funds are earmarked in messaging, they technically flow through the county's general fund.
The board recalled a prior "napkin" estimate of about $8,000,000 in needs and said the county's comprehensive plan is outdated; commissioners asked staff to assemble up-to-date department-level costs for any future survey and to provide those numbers to Magellan so the firm can price and scope research.
Magellan said it would return with a proposal including the cost of a survey, a timeline and sample messaging. "We're not gonna ever give the impression you're fishing around for a number," Flaherty said, arguing that transparency about "today's cost of providing services" is crucial to building voter trust.
Next steps: Magellan will draft a proposal and cost estimate for the commission to review; commissioners did not take a formal vote or adopt a ballot question at the workshop.

