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Coppell survey: 1,950 residents rate city’s quality of life exceptionally high
Summary
A consultant told Coppell City Council that a representative resident survey of 1,950 responses showed an overall quality-of-life rating near 98%, with high marks for police, fire/EMS and utilities; staff said full data and open-ended responses will be posted for council use in budgeting and Vision 2040 planning.
Adam Krovolsky, president and owner and lead for the resident satisfaction project, told the Coppell City Council on Jan. 13 that the city’s survey, based on 1,950 completed responses, produced unusually strong topline ratings. "How do you rate the overall quality of life in Coppell at 98%?" Krovolsky said, summarizing the headline result.
Krovolsky described the methodology as fully representative by age, race, gender and geography within the city and said respondents were contacted in English, Spanish, Chinese and Hindi. He noted the survey combined telephone and online responses and that 10% of respondents took the survey by phone. Krovolsky said the team collected extensive open-ended comments and hundreds of pages of supporting material that city staff can use for outreach and priority-setting.
Topline service ratings presented to the council included: police (about 90% rated excellent or good), fire/EMS (about 89%), water and sewer utility billing (about 91%), communications (about 86%), and streets/infrastructure (about 84%). Krovolsky also noted building inspection/permitting scored lower (about 51% positive), and urged council members to review the open-ended comments for specific, actionable concerns. He described the study’s margin of error as approximately 2.2% given the large sample size.
Councilors asked for comparative benchmarking to peer North Texas cities, cross-tabulations by demographic groups and confirmation of how the survey should inform near-term budgeting and the Vision 2040 process. Ramesh asked for benchmark charts; Krovolsky said comparative data exist and the team would coordinate with staff on visual comparisons. City staff said the full dataset and the narrative open-ended results would be posted on the city website this week and would be used to inform retreat and Vision 2040 prioritization.
Mayor and council members praised the high engagement and asked staff to incorporate the findings into upcoming budget and planning conversations. Staff indicated the survey results would be available for the council’s retreat and for future prioritization discussions.
The council did not take formal action on the report; staff said follow-up items include publishing the full results and preparing comparison graphics and cross-tabulations for council review.
Ending: The survey presentation concluded with council direction to post the results and use them in upcoming budget and Vision 2040 discussions; staff and the consultant offered to provide deeper dives on request.
