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Commission funds regional tourism association after quarterly tourism report

Sullivan County Commission · January 16, 2026
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Summary

After hearing a quarterly tourism and marketing report from Northeast Tennessee Tourism, the Sullivan County Commission approved a $129,021.57 appropriation from occupancy‑tax collections to the Northeast Tennessee Tourism Association; the presentation highlighted multi‑market digital campaigns and campaign metrics.

The Sullivan County Commission voted to appropriate $129,021.57 from occupancy‑tax collections to the Northeast Tennessee Tourism Association following a quarterly report from county tourism partners.

Alicia Phelps of Northeast Tennessee Tourism presented the Oct.–Dec. quarterly marketing and performance report, describing campaigns targeting Atlanta, Nashville, Raleigh and Washington, D.C.,…

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