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City unveils retail incubator at Peninsula Town Center to help home‑based businesses scale
Summary
The City of Hampton previewed a retail incubator to convert home‑based businesses into brick‑and‑mortar retailers at Peninsula Town Center; the program will offer 12‑month leases, targeted mentorship, curriculum and up to two years of post‑incubation support with a February 2026 launch target.
City staff presented a retail incubator proposal for Peninsula Town Center intended to help home‑based entrepreneurs transition to brick‑and‑mortar businesses.
LaLana Jones, senior manager for innovation, entrepreneurship and small business, described the incubator—s mission to "transform home based business into sustainable brick and mortar retailers" by providing affordable space, targeted mentorship and a 12‑month cohort curriculum. The city plans to house the incubator in three suites at Peninsula…
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