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WVMO reports underwriting revenue, programming returns and merchandising plans to Monona committee
Summary
WVMO volunteers told the Monona Community Media Committee they returned roughly $11,000 in 2025 underwriting to station operations, outlined new underwriting partners and programming changes, and said a third-party merch partner is available via wvmo.fm.
Volunteers and staff connected with WVMO briefed the City of Monona Community Media Committee on Jan. 8 about underwriting revenues, programming changes and merchandise options.
A WVMO representative said roughly $11,000 in underwriting raised in 2025 was returned to the station for operational costs; the station’s Friends 501(c)(3) retains about 10% of underwriting receipts to cover processing costs. “$11,000 approximately that…
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