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Hampton previews updated 5—7-year strategic plan, schedules community checkpoint
Summary
Deputy City Manager Brian De Profio gave the council an overview of the city's proposed 5—7-year strategic plan, highlighted priorities from economic growth to coastal resilience, and invited residents to a late-January community checkpoint; staff said adoption is planned for Feb. 25 but dates on presentation slides varied.
Deputy City Manager Brian De Profio told the Hampton City Council that the city's updated strategic plan is a community-driven 5-to-7-year roadmap designed to set vision, priorities and measurable goals.
"This is not something that the city is going to be the sole solution provider," De Profio said, characterizing the plan as dependent on partners in the business, nonprofit and institutional sectors. He walked council through the plan's vision language ("We Are Hampton, a vibrant waterfront community..."), the mission of providing outstanding public service, and core values including accountability, collaboration and integrity.
The presentation laid out seven priority areas: economic growth; educated citizenry; excellence in government; family resilience and economic empowerment; living with water; place making; and safe and clean community. Under economic growth, staff said Hampton aims to "propel economic growth and innovation from the sea to the stars," with goals to attract diverse businesses, expand the water economy and strengthen workforce development.
De Profio cited examples where past strategic plans guided concrete outcomes, including hotel development in Coliseum Central, youth engagement efforts and the 311 call center. He also warned the council to expect more frequent change driven by technology and social shifts, calling out artificial intelligence as an emerging consideration for service delivery.
Staff gave logistical details for a community checkpoint meeting at the Hampton Roads Convention Center and named Mitchell Silver as keynote speaker. The presentation repeatedly referenced a late-January checkpoint; staff stated Jan. 22 in places and Jan. 26 on a slide. De Profio told the council that staff will collect public feedback through the checkpoint, incorporate it through February, and bring a final plan to council for adoption tentatively on Feb. 25.
Councilmembers asked staff to add slides showing past successes and to identify staff or organizational leads for each strategic priority so the public can see accountability. De Profio recommended quarterly quantitative reporting and monthly strategic-priority deep dives at the second council meeting of each month.
The presentation closed with a reminder that more detail and the plan's draft materials are available at hampton.gov/strategicplan. The council did not take a final vote on the plan at the work session; staff said the checkpoint meeting and subsequent council feedback will shape any final changes.
