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Council approves 9th Street directional sign; fabrication cost estimate ~$21,000 (installation separate)
Summary
After reviewing materials and placement considerations, council approved purchase of a 9th Street directional/monument sign as part of Destination Dundee’s branding program; fabrication estimate reported at about $21,000, not including permitting, engineering or installation.
Destination Dundee presented a citywide sign concept and a proposed 9th Street directional sign designed to match existing entry signage. Presenters described materials (oxidized bronze panel with brushed aluminum overlay, UV printed wine‑glass artwork) and leasing options for local wineries or lodging names in a dedicated panel.
A local sign vendor said fabrication lead time would be 3–4 business weeks after a deposit, with engineering and installation priced separately; staff noted $75,000 had been set aside in the tourism/signs budget earlier in the year. Council discussed sightlines, proximity to Highway 99 and median work related to the Terrain project and flagged potential permitting or PUE (public utility easement) constraints for siting. The vendor said sign permitting and engineering will dictate footing design and installation costs.
Council moved to approve purchase of the monument sign fabrication (approximate fabrication estimate $21,000) with engineering and installation to be scheduled and paid from available tourism/sign budget; after discussion the motion passed 6–1. Installation, permitting and engineering costs were noted as additional and not included in the fabrication estimate.
