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District launches year‑long 'Believe You Matter' campaign, shows high ParentSquare reach

Beaverton School Board · January 14, 2026

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Summary

Communications staff highlighted a year‑long 'Believe You Matter' campaign addressing student mental health, with fall suicide‑prevention work and a winter focus on digital wellness. Staff also reported high engagement metrics for ParentSquare messaging (a district message reached 48,939 recipients with ~92% open rate overall) and noted interpretation and captioning options for meetings.

The district’s Communications & Community Involvement office presented its annual report and highlighted the 'Believe You Matter' campaign, a year‑long initiative addressing student mental health and wellness. The campaign’s fall work focused on suicide prevention (district staff reported trainings with large…

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