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Council hears heated update on "Born in Denver" film marketing and hotel impacts
Summary
Project representatives presented results and a proposed marketing plan for the documentary "Born in Denver," reporting streaming placement, broad online impressions and hot-funds expenditures; council members pressed for contracts, heads-and-beds data and assurances about use of city-owned assets and creative control.
Project leads for the documentary "Born in Denver," which the presenters described as "Born in Denver, raised in Pecos," provided a lengthy update on production, promotion and requests tied to hot-tax marketing funds. The lead presenter said the film is available on Apple TV and Amazon and reported marketing impressions in the tens of millions while summarizing expenditures tied to a hot-funds…
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