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Ad agency reports 4 million-plus impressions and pitches partner program to Texarkana A&P Commission
Summary
For All Brand reported more than 4,000,000 impressions for the Experience Texarkana campaign, highlighted geofencing and paid-ad performance, and proposed a QR-sticker partner program and tournament-targeted offers to drive hotel and restaurant revenue.
Dani Hamblett, representing the contracted ad agency, presented the Experience Texarkana marketing report and outlined digital and partnership tactics the agency says are driving visibility and engagement.
Hamblett told commissioners the agency has recorded over 4,000,000 impressions across channels since the engagement began in 2024 and that most website visitors arrive via mobile and organic search. She said that paid ads and geofencing (targeting interstate rest stops and visitor centers) are producing above-average click-through rates and that the team can run targeted campaigns around…
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