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Marketing plan: utility highlights customer-choice strategy, key accounts and rebate trends; city operates four public EV chargers

Marietta Board of Lights and Water · March 10, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Staff presented the utility’s annual marketing plan focused on customer choice, key-account outreach and rebate programs; staff said the city operates four public EV chargers (two at Franklin Soccer Fields and two at Meredith Square Market) and currently has no plans for new city-operated charger sites.

Staff member Eric presented the Board of Lights and Water’s annual marketing and business development update on March 10, describing priorities in customer choice, economic development, and key-account retention. Eric said the utility focuses outreach on six high-traffic corridors in and around Cobb County and works with the city’s economic development staff to identify sites with power capacity for potential customers.

Laurie Herron was identified as the utility’s point…

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