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Maine dealers urge law to curb manufacturer holdbacks, require fair warranty pay

Committee on Housing and Economic Development (Joint Standing Committee) · January 22, 2026
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Summary

LD2104 would extend franchise‑style protections to power/motorsports dealers, clarifying warranty reimbursement (labor, diagnostics, fluids), inventory allocation, and protections against coercive contract changes; dealers told the committee manufacturers’ point systems and holdbacks are squeezing margins and threatening small shops.

Representative Cassie Julia opened the LD2104 hearing as sponsor, saying the bill is “fundamentally about fairness and transparency” in dealer‑manufacturer relationships and is modeled on Maine’s automobile franchise law (10 M.R.S.A. §204).

Dealers and dealer association representatives described significant shifts since about 2020: manufacturers increasingly tie so‑called holdback payouts to point‑ or compliance‑based systems (showroom layout, signage, inventory rules) and limit warranty reimbursements to flat hourly rates that exclude diagnostic time, required fluids, and administrative steps. Kurt Thomas, owner of Bangor Motorsports, said the changes have shifted revenue and leverage to manufacturers and urged committee support.

Testimony included multiple concrete examples: a recall job that a manufacturer’s bulletin allocated 1.1 hours while the dealer reported over 3 hours and substantial additional labor and fluid costs; and instances where parts reimbursement practices effectively stripped dealer retail margins. Dealers argued these practices reduce small‑dealer viability, harm local employment, and leave consumers to subsidize manufacturer cost‑shifting.

Sponsor and committee members requested more technical materials for the work session, including side‑by‑side statutory comparisons with automobile franchise law, legal definitions of holdback, and examples of other states’ approaches to inventory allocation and warranty reimbursement. Several witnesses also requested legal clarifications about potential contract‑law interactions; the committee deferred detailed legal questions to the work session.

Next steps: committee to schedule a work session with comparative charts and legal analysis from advocates and counsel before advancing drafting.