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DDA approves amended social-media RFP, removes web-design scope and shortens term
Royal Oak Downtown Development Authority · December 18, 2025
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Summary
The board approved an amended RFP to hire a contractor for social-media strategy, content creation and analytics; members asked to remove website redesign from the scope, favored a shorter (six-month) test term and emphasized local vendors and budget clarity.
The Royal Oak DDA reviewed and approved an amended draft RFP Dec. 17 to secure social-media services for downtown marketing, content creation and analytics.
Staff presented a draft RFP modeled on prior solicitations, proposing a three-year contract window and a scope covering strategy, content…
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