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DDA approves DocuSign license to streamline outdoor-dining permits and CRM workflows

Royal Oak Downtown Development Authority · December 18, 2025

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Summary

The board approved a one-time $7,599.74 expenditure for a DocuSign license that will integrate with the DDA’s CRM to speed permit approvals and save staff time; the tool is being piloted for outdoor dining with potential expansion later.

The Royal Oak DDA approved a one-time purchase of a DocuSign license Dec. 17 to integrate permit workflows with its CRM and reduce staff processing time, staff said. The software will be piloted for outdoor dining permits and — if successful — could be shared with other city departments.

Staff said the total reduced-cost purchase is $7,599.74 (vendor provided a reduced rate because of the CRM integration potential). The executive director told the board the tool is expected to save more than 100 hours of staff and business-owner time on recurring permit processing and that there is no fee increase to applicants associated with this purchase.

Directors asked about initial and ongoing costs; staff said the $7,599.74 figure reflected the total investment after vendor concessions. The board voted to approve the expenditure after a motion and second; staff will proceed with license procurement and the pilot.