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Royal Oak DDA summarizes TIF plan, 2025 results and 2026 priorities at informational meeting
Summary
The Royal Oak Downtown Development Authority presented its TIF plan history and a 2025 recap — including gift-card sales, façade grants and $506,000 in district maintenance — and outlined 2026 priorities such as 5th Street plaza bids and CRM implementation.
The Royal Oak Downtown Development Authority opened its required informational meeting Dec. 17 to review the Tax Increment Financing (TIF) plan and to summarize 2025 activities and 2026 priorities, staff said. The presentation framed the session as informational under Public Act 57 of 2018 and emphasized that no formal business would be adopted during the informational portion.
Staff summarized the TIF plan (created Nov. 1, 1976; amended April 15, 2004) and restated long-running goals: physical improvements to sidewalks and trees, plaza and streetscape work, improved off-street parking, building facade treatments, retail recruitment and encouraging moderate- and higher-density housing. Staff said the full TIF document is posted on the DDA website as required by law.
On results, staff reported more than $512,000 in gift cards were distributed in 2025 (the packet lists $252,425 as the DDA’s direct contribution), roughly $506,000 spent on district maintenance, three facade grants awarded, several new murals and roughly $1,000,000 in annual event sponsorships. Staff also cited lifetime public and private investment in the district near the figure listed in the packet and noted 269 new housing units were recorded in the materials.
Looking to 2026, staff said bids for the 5th Street plaza improvements opened Dec. 16 and will close in about a month; the work may proceed in one or multiple phases depending on bids. The DDA plans expanded event programming (including Spooktacular and a concert series), continued facade grant rounds and the rollout of a customer-relationship management system (Salesforce/District 360) to track outreach and response-time metrics.
The presentation included metrics staff said help measure program effectiveness: event visits, volunteer hours, and promotional returns. Staff stressed ongoing collaboration with city departments and partners such as Main Street Oakland County and said ARPA funds and county support have assisted planning for the 5th Street work.
The informational portion closed after the report and the board returned to regular business.
