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Davis Links resource directory sees local uptake; board presses for sustainable funding
Summary
Health department staff reported Davis Links’ public launch and usage metrics and told the board the platform needs ongoing funding (estimated subscription ~$30,000 and a dedicated tech FTE) plus promotion to reach the public; the board discussed SEO, 2-1-1 integration and funding options.
Davis County health department staff told the Board of Health on Nov. 25 that Davis Links — a county-branded resource directory powered by the Find Help platform — is live and showing early community use, but that sustaining the service will require dedicated funding and promotion.
“Aiza Perry,” who presented the update, described Davis Links as a county resource connector that lists local programs across basic needs, mental health and family support. She said the public site launched in August and reported roughly 7,500 searches, 1,700 users and nearly 300 connections from pre-launch through the public launch window. “Davis Links connects everyone in Davis County to essential resources and services,” she said.
Perry outlined provider-facing features: a provider portal launched a year earlier where organizations can claim and manage listings, set up referrals, and review analytics. She said 141 provider accounts are active and that larger organizations such as Davis Behavioral Health have dozens of programs listed.
Board members pressed the team on sustainability and reach. Perry said the Find Help annual subscription is about $30,000 and that a full-time technical staff member to manage the platform and ongoing data curation could cost roughly $100,000 per year. The department is pursuing grants, county sponsorship, CDBG/SSBG consideration and potential partner contributions to cover recurring costs.
Members also raised concerns about search visibility and whether Davis Links can outcompete general web search results or paid search engine placements. Perry said the county can boost local programs within the Davis Links instance and that she is coordinating with 2-1-1 to add phone-navigation functionality so residents who want to talk to a person can be connected through the platform.
The board discussed outreach tactics — QR-code business cards (including Spanish versions), TV-monitor images in government buildings, social media promotion and asking partner agencies to add search widgets — and noted promotion and search-engine optimization will be a recurring line-item in sustainability planning.
Next steps: the department will continue grant applications and explore county sponsorship options while refining local program boosts and provider onboarding to improve search results and referral reliability.
