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Council directs free parking for holiday Friday and adopts massage-therapy rules as part of consent agenda

Chico City Council · November 18, 2025
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Summary

Council directed staff to make the coming Friday a free-parking day for downtown in support of a small-business 'Pink Friday' initiative and approved the consent agenda, including final adoption of a municipal ordinance regulating massage establishments.

The Chico City Council directed staff to make the upcoming Friday a free-parking day downtown to support a local 'Pink Friday' small-business campaign and approved routine consent items, including adoption of a regulatory ordinance for massage therapy establishments.

Anika Rodriguez, a downtown business operator, and Leanne Powell, owner of the Peddler's Closet, requested the council amend the staff resolution so free parking would apply the Friday before Thanksgiving to support holiday shopping. Council directed staff to implement free parking for the coming Friday to the extent feasible, noting kiosk programming and enforcement logistics as potential constraints; staff said they would either not enforce parking that day or attempt to program the kiosks to display a notice.

The consent agenda also included the final reading and adoption of an ordinance adding Chapter 5.44 to the Chico Municipal Code to regulate massage therapy establishments; the roll call on the consent items recorded unanimous approval for the consent packages where votes were taken (recorded in the minutes of the meeting).