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Barnhart Communications reviews 2025 tourism results; Fruita campaign to continue and expand in 2026
Summary
Barnhart Communications briefed the Fruita City Council on the 2025 tourism marketing campaign and plans for 2026, reporting millions of earned and paid impressions, a roughly 8,000‑subscriber newsletter, and initiatives to promote culinary events and a mascot‑driven creative push.
Fruita — Barnhart Communications presented a year‑in‑review of Fruita’s tourism marketing and outlined priorities for 2026, including expanded paid digital media, earned‑media outreach and a push to highlight the city’s food scene and events.
Ciara Eamon, the city’s communications and engagement manager, introduced the agency and said Barnhart began work with the city in January 2025 following an RFP and advisory‑committee recommendation. Barnhart representatives said the campaign — anchored by the creative tagline and mascot “Mike the…
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