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Business owners press council as staff advances downtown parking plan; wayfinding subcommittee formed

Palm Springs City Council · January 29, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Small-business owners told council a recent parking study understates peak demand and warned that moving employees to distant garages would hurt downtown commerce. Council directed staff to prioritize short-term signage/wayfinding and form an ad hoc subcommittee to design a cohesive plan before broader reparking changes.

A broad group of downtown merchants and Main Street representatives told the City Council Jan. 28 that the city’s 2024 parking-systems evaluation understates peak demand and would displace customers if employee parking is shifted off-street.

Matt Busquette, whose properties are in the downtown corridor, said projects presented separately can unintentionally conflict and singled out the parking study as an example where policy could hurt small businesses. "The parking strategy can…

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