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Council debates event budgets, sponsorships and a website redesign ahead of strategic retreat
Summary
Council discussed rescheduling its strategic retreat, possible budget cuts to events (Red, White & Boom and tree lighting), sponsorship strategies to offset ~$25,000–$30,000 event costs, and a website redesign proposal including a $2,260 analytics rebuild and a $2,900 optional chatbot; staff recommended omitting the chatbot and noted an ADA review deadline in April 2027.
City staff and council spent part of the work session discussing retreat dates, event budgets and a planned website redesign.
On the retreat, staff asked council to confirm dates and a facilitator; council members flagged conflicts (a GMA conference) and asked staff to solicit quotes and vet potential strategic consultants. Council discussed a roughly $12,000 existing budget for the retreat, potential…
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