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Experience Fayetteville authorizes major marketing and PR contracts; $700,000 marketing contract and $86,000 PR retainer approved
Summary
Commission authorized the CEO to sign a $700,000 marketing services contract and a roughly $86,000, three-year PR client services agreement; commissioners discussed cost, local creative subcontracting and anticipated deliverables before unanimous roll-call approvals.
Experience Fayetteville commissioners authorized two vendor agreements: a marketing services contract at $700,000 and a three-year public-relations client services agreement at roughly $86,000.
Staff explained the marketing contract had been negotiated down from an earlier $750,000 figure to $700,000 and that $50,000 of the total would be reserved to hire local creative…
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