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Board approves Julia Cole as Artilicious headliner; organizers will fundraise $12,000 fee
Summary
The DDA approved a $12,000 contract recommendation for country singer Julia Cole to headline Artilicious; the organizational committee will lead fundraising to cover the cost, and event partners plan promotion and sound logistics.
The Downtown Adrian Main Street DDA voted June 11 to approve entering a contract for Julia Cole to headline the Artilicious festival, with the executive director recommending an all‑in performance fee of $12,000 and the organizational committee taking responsibility for fundraising.
Jay, Main Street director, said the booking would pair an emerging national country act with local warm‑up performers and local promotion partners. "Cost of her performance is $12,000 all in," Jay said while outlining sound and stage support the DDA typically provides. Jay added that the organizational committee expects to raise funds to cover the artist fee so the DDA general budget would not be depleted.
Don Taylor, representing Artilicious in public comment, thanked the board and expressed enthusiasm for the September event. The board discussed operations and promotion; Jay said he had already consulted Mike McLemore from Sound Doctor on stage layout and signage recommendations. After discussion, the board moved and supported the contract recommendation and approved it by voice vote.
The approved motion authorized the executive director to enter a contract with Julia Cole; details about exact fundraising sources or sponsorship commitments were not finalized at the meeting. Organizers said they will pursue partnerships with local radio and community sponsors and that further logistical planning with sound vendors will follow.
