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Regina Salas elected chair of Discover Flagstaff; Cody Hoffman named vice chair

Discover Flagstaff Tourism Commission · January 27, 2026
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Summary

The Discover Flagstaff Tourism Commission elected Regina Salas as chair and Cody Hoffman as vice chair; commissioners praised both nominees’ community ties and marketing experience during the selection.

The Discover Flagstaff Tourism Commission chose new leadership for the coming year: Regina Salas was elected chair and Cody Hoffman elected vice chair, to take office next month.

The chair opened nominations and Salas accepted her nomination; she noted her community involvement and partnerships with local organizations. Cody Hoffman was nominated and also accepted a vice‑chair nomination. Commissioners spoke in support of both nominees, citing Regina Salas’s ties across multiple local organizations and Cody’s marketing experience and business connections.

The commission conducted a voice vote and recorded Regina as the selected chair and Cody as vice chair; one commissioner suggested electing both (chair and vice chair) at once and several commissioners expressed unanimous support. Staff said they will implement the leadership change at the start of the next monthly meeting.

What this does: leadership changes govern internal commission agenda and liaison activity and may influence future agenda priorities (for example, emphasis on community outreach and resident buy‑in around tourism).