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Council OKs grant program to help vertical ‘micro‑drama’ creators
Summary
The Los Angeles City Council approved a motion to explore and create grant and permitting support for short‑form vertical video production, aiming to keep low‑budget creators and jobs in Los Angeles; advocates urged adequate funding to make the program effective.
The Los Angeles City Council voted to pursue a grant and permitting program intended to support short‑form vertical video production and retain creative jobs in the city. Council member Bob Blumenfield, who introduced the motion, said the rise of vertical content and micro‑dramas — often made in a 9:16 aspect ratio — requires new local incentives and streamlined permitting to keep those productions in Los Angeles.
Blumenfield said the market for micro‑drama is projected to reach roughly $15…
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