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Board sets marketing focus: mission, SWOT and community engagement; RFQ issued for creatives
Emery County Travel Board · June 10, 2025
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Summary
After authorizing the grant application, the travel board outlined a six‑month set of marketing topics (mission/values, SWOT, community engagement) and issued an RFQ for photographers and videographers. Staff also presented lead‑request data (2022–May 2025) to inform targeting.
The board agreed to add a short, focused 'marketing' item to each agenda so members can work through specific plan elements over the next six months. Amanda proposed initial topics: mission statement and values; a SWOT (strengths, weaknesses, opportunities, threats) analysis; community engagement…
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