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Emery County approves two-year Placer AI contract to quantify tourism patterns
Emery County Commission · October 21, 2025
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Summary
The county travel bureau secured a two-year contract with Placer AI for anonymized mobile-location data to help target marketing and strengthen grant applications; commissioners acknowledged privacy concerns but approved the purchase (year 1: $12,000; year 2: $13,000).
Emery County commissioners on Oct. 21 approved a two-year contract with Placer AI, a location-data vendor, to provide anonymized mobile-location insights intended to help the county quantify visitor behavior, support marketing and strengthen grant applications.
Andy, representing the county travel bureau, told…
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