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City weighs Retail Coach and Placer AI contracts for retail recruitment and visitor data
Summary
Staff presented two proposals — Retail Coach (retail recruitment and marketing) and Placer AI (location/visitation data) — recommending a one-year Placer AI contract at $15,500 and a Retail Coach engagement at $37,000 plus up to $2,500 expenses; council discussed using both services to support retail recruitment and downtown activity.
City economic-development staff presented two proposals to the council intended to help recruit retail, support tourism and provide data for local businesses. Director Hall said staff has held multiple meetings with both Retail Coach and Placer AI and described complementary services: Retail Coach focuses on…
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