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Downtown Improvement District reports Fresh Fridays, trolley support and strategic planning to Sarasota City Commission
Summary
Downtown Improvement District chair Ronnie Sugar presented the DID's FY24–25 annual report, highlighting events (Fresh Fridays, Black Friday), support for the Bay Runner trolley and plans to monitor event foot traffic using new software. Commissioners requested more multi-year data and accepted the report unanimously.
Ronnie Sugar, chair of the Downtown Improvement District board, presented the DID’s fiscal year 2024–25 annual report at the Jan. 5 Sarasota City Commission meeting, summarizing event programming, marketing and maintenance activities meant to boost downtown vitality.
Sugar said the DID funds trolley service (a $50,000 annual contribution), holiday…
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