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Butterfly Bakery credits Working Lands grants with marketing boost and new sales
Summary
Claire George said two Working Lands grants in 2025 — a $45,000 business-enhancement grant for marketing and a $5,000 trade-show grant — helped Butterfly Bakery of Vermont grow branded sales, attract outside investment and increase purchases from local farms.
Claire George, owner and CEO of Butterfly Bakery of Vermont, told the Working Lands Enterprise Initiative that two 2025 grants helped the company expand marketing, attend trade shows and attract outside investment.
George said Butterfly Bakery received a $45,000 business-enhancement grant focused on photography, earned media and paid digital marketing, plus a $5,000 trade-show grant to attend the New York NOW trade show. She said the marketing grant played a role in the company’s ability to secure outside investment…
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