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Hitchcock Road Animal Services unveils first strategic plan focusing on outcomes and volunteer expansion
Summary
Hitchcock Road Animal Services presented its first strategic plan to the Salinas City Council, outlining goals to improve intake processes, increase live‑release rates, expand volunteer and outreach programs, and pursue sustainable funding including a new "Friends of Hitchcock Road Animal Services" group.
Salinas — Hitchcock Road Animal Services, the joint powers agency serving the city and county, presented its first strategic plan to the Salinas City Council on Feb. 3, emphasizing animal‑welfare outcomes, data transparency and sustainable funding.
Administrator Cindy Burnham described a year‑long planning process with Ramey & Associates, stakeholder interviews and a SWOT analysis. The plan sets three primary goals: deliver high‑quality…
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