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Wayne council adopts Option 1 for city logo and signage after debate over visibility
Summary
After discussion about readability at speed and in snow, the Wayne City Council voted (informal poll 4–3) to adopt Option 1 as the city's four‑color logo and later adopted Option 1 for wayfinding signage; council discussed trade-offs between color and visibility.
The Wayne City Council voted to adopt a four‑color logo 'Option 1' and to use that design (specifically the white '1869' treatment) on city wayfinding signage after a discussion about legibility and brand presence.
Staff presented two four‑color logo options that differed mainly in whether the '1869' element was white (Option 1) or gold (Option 2). Council members polled their preferences and discussed practical visibility concerns: some members favored the simpler, higher‑contrast treatment for drivers at speed and in winter conditions, while other members favored the fuller four‑color design as more distinctive in marketing. The clerk recorded an informal tally of "4 ones and 3 twos" during the poll; the council then moved to amend the original motion and adopt Option 1 as the color logo, and later adopted Option 1 for signage after debate about whether signage should instead use a simpler logo for wayfinding.
The council's action was limited to selecting the logo and signage option; staff said subsequent sign procurement and production will follow the council's choice. The discussion included attorney and clerk guidance on amending motions and formalizing the adoption.
What happens next: Staff will proceed with sign specifications and production using the adopted Option 1; final sign bids and installation will follow standard procurement practices.
