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Council adopts Olympic‑era signage ordinance with 14‑day shot clock and revenue‑sharing study
Summary
The City Council approved an ordinance to ease permitting for Games‑related signage, adding a 14‑day shot clock for liaison sign‑offs and instructing the Office of Finance to study a revenue‑sharing mechanism of up to 50% of projected net new revenue, while adding guardrails to prevent illegal operators from benefiting.
The Los Angeles City Council adopted an ordinance on Tuesday intended to streamline discretionary approvals for certain Olympics‑related signage and digital assets, while adding protections for neighborhoods and a study of city revenue sharing.
Councilmember Yaroslavsky and others warned that without guardrails the ordinance could become a "sign free for all," arguing that private billboard operators could capture large sums without a clear return to the city. Yaroslavsky successfully pushed amendments requiring the…
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