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Hitchcock Road Animal Services unveils first strategic plan, vows more outreach and data
Summary
Hitchcock Road Animal Services presented its first strategic plan to the Salinas City Council, listing goals to improve intake/outcomes, expand volunteer and outreach capacity, and seek sustainable funding and facility improvements.
Hitchcock Road Animal Services presented its first strategic plan to the Salinas City Council on Feb. 3, with administrator Cindy Burnham outlining three goals: improve intake and live-release outcomes, expand community engagement and volunteer capacity, and secure sustainable funding and facility upgrades.
Burnham said the plan grew from stakeholder interviews, a SWOT analysis and a short, roughly six-month planning timeline led by Raymond Associates. Key performance…
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