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Council approves $1,500 hotel/motel-tax sponsorship for Fly Arts Center Black History Celebration
Summary
Shelbyville approved a $1,500 sponsorship from hotel/motel tax funds for the Fly Arts Center Black History Celebration on Feb. 7 after discussion about whether the payment is a sponsorship or a donation and review of heads-and-beds estimates.
The Shelbyville City Council voted Feb. 3 to approve a $1,500 sponsorship for the Fly Arts Center Black History Celebration scheduled for Feb. 7, using hotel/motel tax funds.
Council debated whether the payment should be classified as a sponsorship or a donation. A council member asked whether the request was a donation or a sponsorship; staff responded that sponsorships are event-specific and commonly include city tickets and advertising, and they noted the hotel/motel tax is generally geared toward promoting events that generate heads-and-beds. ‘‘With this one, yes. You also get tickets, but you get the full page ad and a lot of other advertisement, which the motel hotel tax is kinda geared for,’’ staff said.
Council members questioned attendee and lodging estimates that were provided in the packet (the transcript records the figure as ‘‘170 hundred and 75 attendees’’ with an estimate of ‘‘10 to 20 hotel rooms’’). Members also reviewed prior policy changes that reduced general donations and clarified that sponsorships for specific events had been the council’s preferred approach. The motion to approve the $1,500 sponsorship carried by roll-call vote with all responding members voting yes.
Staff will process the sponsorship payment within the hotel/motel tax allocation and handle any associated advertising or tickets provided to the city.
