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SunLine outlines 'Rides Reimagined' public process to reshape Coachella Valley routes
Summary
SunLine general manager Mona Vabalta told the Palm Desert City Council the agency will spend 18 months using ridership data and public surveys to test two service scenarios — ridership-focused concentration and broader coverage — with maps to be shown to the public and the board in May–June.
Mona Vabalta, general manager of the SunLine Transit Agency and a Palm Desert resident, briefed the Palm Desert City Council on Feb. 12 on an 18‑month study called Rides Reimagined to rethink where and when buses operate in the Coachella Valley.
Vabalta said SunLine operates across more than 1,100 square miles and reported about 3,000,000 boardings annually, with roughly 15% of riders boarding in Palm Desert. She described SunLine’s mixed service portfolio: fixed‑route buses,…
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