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Grand County awards tourism media contract to Madden Media after competitive RFP

Grand County Commission · April 16, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

After a formal scoring process of 18 proposals, the commission approved awarding a media‑agency contract to Madden Media, with one commissioner recorded as abstaining; legal review was required before signature.

The Grand County Commission voted on April 15 to award its tourism/marketing media contract to Madden Media after a competitive RFP process. Selection staff reported 18 proposals were received, a selection committee narrowed them and conducted formal scoring; Madden Media emerged as the highest‑scoring respondent, with local tourism staff endorsing the recommendation.

Commissioner Martinez moved to award the contract and to authorize the chair to sign associated documents after legal review; the motion passed with five votes in favor, one abstention (Commissioner Hadeen) and one commissioner absent. County staff said legal review will be completed before final signatures are executed.

Why it matters: The award directs the county’s tourism marketing contract to a single agency and initiates the contracting process; the commission flagged the need for legal review and the abstention was recorded for the public record.

Details: The RFP process included a selection committee with representatives from MTAB and other stakeholders; staff noted widespread interest with 18 applicants and described the scoring and endorsement process that led to the recommendation.

Next steps: Legal review of the contract and subsequent execution by the chair, followed by onboarding and campaign planning by the vendor and county tourism staff.