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Budget retreat emphasizes reputation, social media outreach and options to stabilize revenue
Summary
Council members prioritized improving West Valley City's reputation and social media outreach while debating sustainable-budget options including small annual property-tax increases and evaluating $44 million in submitted program requests.
Council members spent a large portion of the retreat discussing two interlinked priorities: improving the city's reputation and communications, and identifying ways to sustain the city's budget amid inflation and program requests.
On communications, staff reported the city reaches roughly 100,000—200,000 unique individuals monthly through social media and about 35,000—40,000 monthly website visits. Staff and council discussed hiring or designating a social-media…
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