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Farmers Branch to study microtransit alternatives; staff recommends Via

City of Farmers Branch City Council · February 17, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

City staff told council an RFI returned three feasible microtransit options and recommended Via. Council directed staff to pursue a deeper review of Via and further analysis of costs, ADA service, and coverage after hearing estimates of roughly $2.53.0 million annually versus the city's current DART contribution of about $25 million.

City Manager Ben Williamson told the Farmers Branch City Council on Feb. 17 that a request for information on alternative public-transit providers returned three viable proposals and that staff recommends a deeper review of Via as the best fit for the city.

The recommendation follows an RFI process aimed at identifying turnkey services that could operate "day 1" in the event Farmers Branch changed its membership with the Dallas Area Rapid Transit Authority. Williamson summarized the citys goals as maintaining ADA/paratransit coverage, ensuring continuity of service, and giving the council control over fares, geographic coverage and reporting metrics.

"The one that's recommended based on response and fits the city of Farmers Branch is Via," Williamson said.

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