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Poll shows narrow path for Newport‑Mesa bond; consultant recommends 2026 to reduce risk
Summary
A True North Research poll found a tentative 57% final ballot test for a proposed district bond—just above the 55% Prop 39 threshold—prompting the consultant to warn of steep risks and recommend delaying until 2026 to allow more outreach and refine the measure.
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A consultant presentation and board discussion on June 25 left trustees weighing whether to place a general obligation bond on the November ballot or aim for 2026.
Dr. Tim McLarney of True North Research told the Newport‑Mesa Unified School District board his firm surveyed 535 likely November voters (margin of error ±4.2%) and ran a sequence of tests on a 75‑word ballot statement, tax rates and project descriptions. “At the final ballot test, we had 57% support for this proposal, 38% opposed, and about 6% unsure,” McLarney said, noting that the threshold for a Prop 39 school bond is 55%.
McLarney called the results “a yes, but” — support exists but is fragile. He said initial support (56%) rose to 62% after voters heard positive project descriptions, then cooled to 57% after exposure to negative arguments and tax‑focused framing. The poll showed sensitivity to tax framing: support was stronger when the cost was presented as a typical homeowner’s annual amount ($212 per year at one tested rate) rather than an assessed‑valuation rate.
Chief business officer Jeff Trader told trustees a potential $250 million state match could cover roughly half of two large projects, but that the district “wouldn’t be able to start on it” without bond financing. “Without having the money to complete the entire project, we wouldn’t be able to start on it,” he said.
McLarney urged caution. “There is a potential path to a viable measure in November,” he said, “but it is steep. It would require adjustments to the proposal and very robust outreach in a short amount of time.” He recommended considering a 2026 measure to avoid the loud, partisan and crowded presidential‑year ballot and to give the district time to craft and educate voters.
Trustees pressed on sampling across the district’s two cities, renter vs. owner splits (poll reported ~53% owners, 47% renters), and how parents and nonparents responded. McLarney noted younger voters who never had children in the district tended to be more supportive in this survey cycle. Trustee questions also touched on which projects test best; McLarney said basic repairs, hazardous‑material abatement, and career‑tech/STEM investments ranked high with voters.
Next steps: trustees did not vote to place a bond on the November ballot during the meeting. Staff and the board will consider the consultant’s recommendation, the timing of elections, and whether to refine the project list, price point and outreach plan before deciding whether to proceed this year or plan for 2026.
The board heard the presentation in public and allowed extended trustee questioning. The survey methodology, sample size, tax framing and the state match were factored into the board’s conversation about timing and risk.

