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Council approves development agreement allowing relocated digital billboards, revenue-sharing and content limits
Summary
Murrieta council introduced an ordinance approving a development agreement with Lamar to convert three existing static signs and allow up to four relocated digital billboards, including a $1,000,000 payment tied to construction of a Keller interchange billboard and annual revenue-sharing; council vote was unanimous 4–0.
Murrieta — The City Council on July 1 introduced an ordinance authorizing a development agreement with Lamar for relocated digital billboards that replace existing static signs and include revenue-sharing and content restrictions.
Staff said the 2022 relocation agreement allows Lamar to remove several static billboards and erect up to four digital signs in approved locations. David Chantarongsu, development services director, and Deputy Director Jared…
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