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Parks staff weigh QR codes, concise FAQs and social media to boost outreach

City of Murrieta Parks and Recreation Commission · May 5, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Staff proposed updating the Parks & Rec FAQ to prioritize concise, QR‑linked content and to use social media (Instagram, targeted Facebook posts, possible TikTok experiments), event QR surveys, and text polling to increase engagement; commissioners suggested ad hoc drafting and pilot efforts for birthday bash activation.

Staff asked the commission for feedback on updating the department’s FAQ and outreach approach and sketched a strategy focused on concise, digital access and boosted social media presence.

Leah Colic presented proposed brochure updates (brand refresh, new topics such as e‑bikes and park rangers) and recommended using QR codes linking directly to landing pages rather than reprinting an…

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