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City launches 2026 resident survey Feb. 25–April 1 to boost representation, targets 1,600 valid sample responses
Summary
Irving and vendor Elite Research previewed the 2026 resident survey, aiming for a minimum of 1,600 valid sample responses (plus open sample), with outreach focused on ages 18–32, multifamily residents and Spanish speakers; the survey opens Feb. 25 and closes April 1.
City staff and research vendor Elite Research presented the plan for Irving’s 2026 resident survey during the Feb. 12 work session. Lauren Hale, strategic services senior manager, introduced Dr. Renee Paulson of Elite Research, who reviewed 2024 results and the 2026 collection strategy.
Dr. Paulson said the 2024 survey produced 5,011 valid responses using a mix of a…
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